Heroic Television
In honor of the official beginning of the new television season (and specifically the premiere of my favorite show) I’ve decided to write about the phenomenal NBC hit Heroes.
The premise of the show is there in the title and the first season tag line, Heroes, “ordinary people discovering extraordinary abilities”. I could review and gush over the incredibleness of the show itself but I’ve decided to stay true to the realm of technology.
It’s been said the the internet is the main media of the future, or perhaps even of right now, depending on how you look at it. To that end Heroes, in my opinion, has been the most successful show in breaking barriers and reaching out to fans online.
On NBC’s official Heroes web site there’s an array of options and opportunities to enhance the viewer experience (without alienating those fans content with there simple one hour a week show commitment). Besides your average screen caps, cast photos, and even interviews and episodes, Heroes has reached new heights with its tie in experiences of Heroes Evolutions.
Evolutions is basically the interactive online universe of Heroes. With six extra web sites that tie directly into the Heroes show itself (companies, blogs, and election sites) that’s just the beginning. Fans can sign up for text message updates from the different sites and play along with interactive mysteries and games.
In addition Heroes also posts a weekly online comic that expands on stories from within the series. From online mysteries to the back stories of secondary characters the whole show is enhanced by the deeper fabric created in the online universe.
Heroes knows its fans (new and old) are devoted and interested. In response they work as best they can to promote fan involvement and enjoyment. From full cast appearances and show previews at Comic Con, Greg Beeman’s (a director and producer on the show) blog, to star Adrian Pasdar’s (Nathan Petrelli) Youtube channel with extra cast videos, the internet connects fans and creators to the series they love.
If I haven’t made it clear already, you should watch the show, it’s excellent. Season 3’s two hour premiere tonight: 8/7 central (in case anyone’s interested). 
